Zuckerberg Directly Implicated in Huge Backroom Deal in 2018: Law Enforcement BombshellAn amended version of a lawsuit filed in December of 2020 by multiple states accuses the CEOs of Facebook and Google of being direct participants in what the suit says is an illegal agreement to corner the digital advertising market.
The lawsuit has claimed that Google and Facebook acted to throttle competition.
The lawsuit claims the tech giants agreed to decrease prices paid to publishers, cut out rivals and manipulate ad auctions, according to CNBC.
“Google understood the severity of the threat to its position if Facebook were to enter the market and support header bidding,” the complaint reads, according to MarketWatch. “To diffuse this threat, Google made overtures to Facebook.”
When the initial complaint was made public, the outlines of the allegations were complete, but the text of the lawsuit was heavily redacted.